
10 Need-To-Know Tips for Building a High-Converting Website
I’ll be honest, when I first launched my business, I didn’t have the most cohesive website plan - and between you and me, I'm still...

5 Reasons Selling Benefits Converts More Customers
Whether you’ve been running your own business since you could walk or your only real sales experience was that one summer you worked at...

How to Risk-Proof Your Business from GDPR
So, what the hell is GDPR and why should I care? This is a question you may be asking yourself after hearing whispers of the new General...

Spring Clean Your Brand Part 2: How to Overhaul Your Marketing Campaign in 5 Simple Steps
If you’ve ever spent your precious Sundays {and Saturdays....and Friday nights} hunched over your keyboard, fuming with a pad of paper...

How to Get Over Hating Yourself on Video
So...you've seen the video marketing industry EXPLODE over the last five years but you're huddled in the corner pulling a...

How to Build a Brand Voice That Matters {In 6 Steps}
1) MAKE AN IDEAL CUSTOMER AVATAR To attract clients you actually want to work with, it’s important to know how to speak to those specific...

8 Website Features That Increase Conversions
Research shows your website has between 0 and 8 seconds to make an impactful first impression before the majority of online explorers will l

10 Marketing Strategies to Win in 2018
1) START BLOGGING
In a digital environment where we're inundated with a constant flow of information, creating authentic, valuable conte

10 Holiday Touch Ideas That Don't Suck
The holidays present the perfect opportunity for us as business owners to reach out to our sphere, say hello and remind people we exist (hop

5 Lead Magnets That Capture Emails
1) HOW TO'S & TIP SHEETS
"How To's" and "Tip Sheets" (or cheat sheets) are a powerful marketing tool because